You bring the brand.
We bring everything else.

MedRail is the clinical operations partner behind Australia's health brands. Prescribers, consultations, prescriptions, pharmacy, packaging, compliance — tailored to your brand and invisible to your customers.

Building a health brand in Australia shouldn't require building a hospital.

You've found the gap. You know the category — weight management, hair loss, sexual health, contraception, skincare. You can build the brand, run the ads, acquire the customers.

But then you hit the wall.

AHPRA-registered prescribers. Real-time consultations — not async, because AHPRA won't allow it. E-prescribing integration. Pharmacy partnerships. TGA-compliant marketing. Clinical governance frameworks. Privacy Act compliance. Professional indemnity insurance.

Eucalyptus spent five years and raised over $148 million to build all of this before Hims & Hers acquired them for $1.15 billion.

You don't have five years. You don't need $148 million. You need MedRail.

The full clinical operation, behind your brand

From the moment your customer starts an intake form to the moment a branded box arrives at their door — our clinical infrastructure handles every step. Prescribers credentialed, pharmacy operational, e-prescribing live. Your customers never see us. They only see your brand.

  • Screening & eligibility design
  • AHPRA-registered prescriber consultations
  • E-prescribing through eRx
  • Pharmacy fulfilment & branded packaging
  • TGA, AHPRA & Privacy Act compliance
  • Clinical governance & Medical Director oversight

Two weeks from conversation to launch

Our infrastructure is already built. We tailor it to your brand. Most brands are live within two weeks.

01

Discovery & Tailoring

We learn your brand, category, and customers — then configure our infrastructure around your requirements.

02

Clinical Configuration

Protocols, prescriber training, screening criteria, and pharmacy routing — all tailored to your category.

03

Brand Integration

Your brand layered onto our operational infrastructure. White-label pharmacy, branded packaging, seamless fulfilment.

04

Launch

You send customers. We handle prescribers, consultations, scripts, pharmacy, and delivery.

05

Scale

More volume, more categories, extended hours — the operation grows with you.

Why brands work with us

We’re not a marketplace.

Our prescribers are employed by MedRail. Not contractors, not a gig network. We control the quality, the training, and the governance.

Already built. Configured for you.

Our infrastructure is operational today — prescribers credentialed, pharmacy running, e-prescribing live. We tailor it to your brand. Most brands launch in two weeks.

Your brand, end to end.

From the intake form to the box on the doorstep, the customer only ever sees your brand. We’re the engine room. You’re the captain.

Compliance is the product.

AHPRA’s regulatory environment is getting stricter, not looser. We’re built for the rules as they are today and as they’ll be tomorrow. That’s not a limitation — it’s your competitive moat.

Built for regulators, not just brands

MedRail operates under a comprehensive clinical governance framework led by our Medical Director. AHPRA-registered prescribers, clinical audit procedures, incident management, TGA compliance, and full adherence to the Australian Privacy Act — all built in from day one.

Your clinical operation is ready when you are.

Every engagement starts with a conversation about your brand, your category, and your goals.

Or reach out directly — hello@medrail.com.au